Launch of MaxWeb

Posted on 15 May 2009

Woow! It’s arrived. MaxWeb is the latest development to emerge from havemoreclients.com. This is a programme designed to help the small business owner to effectively market themselves on the internet using social media.

So, what? Well, social media marketing isn’t quite as easy as it would first appear. There’s a shift from sales messages to marketing through content. Even though content is what businesses have in huge quantities – understanding what are the gems that entices interest and which are kept for paid services causes some consternation. Also, the old adage of familiarity breeds contempt comes to mind.

Familiarity means what we take for granted as common sense can be the very things that others struggle with. Ah, content, so easy yet so hard!

What’s been a struggle with the development of the programme is not the content but making sure it can be delivered using social media tools…Now that has been tricky at times.

As with everything we do at havemoreclients.com, this will be shared with people on the programme so, they too, can have programmes like this easily and efficiently.

So, there’s a collective Ah! at the office today – we’ve done it!

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